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Vinamilk, the pioneer of Vietnam's EU Organic Standard-certified dairy farm, collaborates with our design team to infuse the essence of organic purity into their product packaging, combining kraft paper and watercolor illustrations to convey the organic, fresh, and natural attributes of their milk.

Branding
Packaging

VNM Organic

2019
Project brief
Being the pioneer with the first organic dairy farm in Vietnam to attain EU Organic Standard certification, Vinamilk is now embarking on an exciting journey to infuse the essence of organic purity into their product line. In a collaborative partnership with our creative team, Vinamilk seeks to bridge the gap between their exceptional organic offerings and the discerning consumer's perception. Our mission is to capture and convey the intrinsic qualities of organic, fresh, and natural goodness embodied by their milk through an artful and captivating packaging design. In this endeavor, we have drawn inspiration from the rustic charm of kraft paper and the expressive, yet delicate strokes of watercolor painting illustrations. This harmonious blend of materials and aesthetics embodies not only the premium quality of Vinamilk's organic products but also their deep-rooted commitment to sustainability and an authentic farm-to-table experience. It's a testament to the marriage of nature's purity and thoughtful design, encapsulating Vinamilk's dedication to providing consumers with the very best in organic dairy.
CLIENT
Vinamilk
industry
F&B
visual assets
NExt
project
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